Book 5 - SELLING ONLINE INTERNATIONALLY: How to sell on local & international marketplaces
This fifth book of The Digital Exporter Series will help you understand how international marketplaces work: with Covid-19 all marketplaces, and not just Amazon, have grown dramatically. Whether combined with your own cross-border e-commerce or not, the marketplaces are nowadays key for a digital export project. In this book you will find the list of the major B2C and B2B marketplaces around the world with their differences, and how to set up different international seller accounts. In SELLING ONLINE INTERNATIONALLY : How to sell on local & international marketplaces, you will find:
- THE MARKETPLACE, AN E-COMMERCE LIKE NO OTHER
- MARKETPLACE VS. E-COMMERCE: THE PROS & CONS FOR YOUR DIGITAL EXPORT PROJECT
- INTERNATIONAL B2C MARKETPLACES
- THE RIGHT APPROACH WITH INTERNATIONAL MARKETPLACES
- IS GOOGLE SHOPPING A MARKETPLACE?
- INTERNATIONAL B2B MARKETPLACES
- GET STARTED IN SEVEN STEPS: 1 – FIND THE IDEAL MARKETPLACES
- GET STARTED IN SEVEN STEPS: 2 – CREATE YOUR SELLER ACCOUNT
- GET STARTED IN SEVEN STEPS: 3 – CHOOSE THE FULFILLMENT
- GET STARTED IN SEVEN STEPS: 4 – LIST YOUR PRODUCTS OR SERVICES
- GET STARTED IN SEVEN STEPS: 5 – DO THE FINAL CHECKS
- GET STARTED IN SEVEN STEPS: 6 – START SELLING INTERNATIONALLY
- GET STARTED IN SEVEN STEPS: 7 – BOOST YOUR EXPORT SALES
- WHY B2B AND B2C MARKETPLACES ARE DIFFERENT
- STEPS FOR INTEGRATING B2B MARKETPLACES
- IMPORT/EXPORT DUTIES AND COMPLIANCE
- VAT, TURNING THE NIGHTMARE INTO A DREAM
- WHY START SELLING ONLINE IN CHINA
- SOME CONSTRAINTS
- HOW TO DELIVER YOUR PRODUCTS TO CHINESE CONSUMERS BUYING ON CBEC?
- BEST PRACTICES FOR CHINESE CROSS-BORDER MARKETPLACES
- SELLING IN CHINA VIA TMALL GLOBAL
- TMALL VERSUS TMALL GLOBAL
- HOW MUCH DOES IT COST TO SELL ON TMALL GLOBAL?
- SELLING IN CHINA VIA JD WORLDWIDE
- JINGDONG’S ONLINE BUSINESS MODELS
- HOW MUCH DOES IT COST TO SELL ON JD WORLDWIDE?
- WHY JINGDONG?
- ZALANDO REQUIREMENTS AND SELECTION
- ZALANDO INTEGRATION AND COSTS
- HOW MUCH IS ZALANDO’S COMMISSION?
- THE FULFILLMENT FOR ZALANDO
- PRODUCT- OR STORE-ORIENTED: TWO OPPOSITE BUSINESS MODELS
- CONSUMER PROFILE AND CONTENT
- HOW MUCH IT REALLY COSTS TO SELL ONLINE IN JAPAN
- HOW MUCH DOES DIGITAL COST INTERNATIONALLY?
- INTERNATIONAL WEB-MARKETING COSTS
- THE IMPACT OF CTR IN AN INTERNATIONAL WEB-MARKETING BUDGET
- HOW TO GET ORGANIZED FOR INTERNATIONAL WEB MARKETING
- HOW LONG TO WAIT FOR RESULTS
- HOW DIGITAL DARWINISM CAN STRENGTHEN EXPORT
- FINAL THOUGHTS
- SOME PRACTICAL DATA
- FREE & PREMIUM TOOLS TO CHECK SELLER PERFORMANCE ON AMAZON AND OTHER MARKETPLACES
- FREE TOOL TO FIND OUT WHICH TOOLS YOUR COMPETITORS USE
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