A start-up specialized in Internet-of-Things with a patented product wanted to enter new international markets and needed:
•Market research considering the consumer demographics, regulations, market size, etc.
•A marketing strategy for international go-to-market
•Implementation of the strategy by finding, qualifying and developing potential partners that had the highest degree of synergy with the company.
The company successfully established international distribution agreements in Italy, Spain and the UK. Based on this success, the assignment was expanded to encompass other regions – the US, Canada, Japan, and Australia.
Export Strategy and Management
Description & Process
A consumer electronics manufacturer selling its products in Europe needed specific support regarding their sales s[...]
A consumer electronics manufacturer selling its products in Europe needed specific support regarding their sales strategy and management:
•Negotiations with key retailers at pan-European and country levels to list their product ranges
•Formulating business plans, offers and contracts with a special focus on sales forecasts and P&L impact of merchandising, logistics and cooperation requirements
•Managing direct and indirect sales teams
The company successfully developed an international partnership with strategic European retailers. The formulation of tailored European business plans with specific KPIs and metrics allowed the company to provide better service quality and to enhance sales by 40% in one year.
International Web Development & Ecommerce
Description & Process
A local ecommerce company specialized in niche products wanted to develop its business in new international market[...]
We promote the business relationships between Orange and the start-ups through the Orange Fabs network around the world. ToWebOrNotToWeb has been our partner since the acceleration program began in 2013 and has been providing remarkable work to help our start-ups to scale internationally.
Orange Fab, Executive Director
Textolife is the most innovative solution for managing sms and instant messages such as Whatsapp and Messenger. Since sms and instant messages are used all over the world, Textolife needed to be as international as possible! We used ToWebOrNotToWeb to turn our French website and its SEO into European ones. We appreciate ToWebOrNotToWeb not only as the provider of powerful localized translations but also as a knowledgeable advisor in all matters of export strategies.
Yasmine Bahri Domon
ToWebOrNotToWeb is not a provider. It’s not a supplier. ToWebOrNotToWeb is a reliable partner with a strong expertise in making multichannel business effective.
ToWebOrNotToWeb has provided unmatched help such as in-country market research, identifying and negotiating with distributors and logistical support for LittleBalance development in Russia.