E-book 2 – Getting Clients Overseas, Organically:
How to Set Up Local, International & Global SEO

Here’s the list of the contents of e-book 2: 

• Google, Chrome, Edge, Bing, Opera… are you lost?
• Panda, Penguin, Colibri, RankBrain… the evolution of Google’s algorithm
•  Local SEO v. international SEO v. global SEO 
• The best domain names for export countries
• Types of websites and domain structures for export
• International targeting and prospecting through a website
• Country targeting techniques
• Language targeting techniques
• SEO for country and language targeting
• How to enhance international SEO through “on-page” SEO
• How to enhance international SEO through “off-page” SEO
• How to enhance international SEO through effective keywords
• How to enhance international SEO through mobile optimization
• How to enhance international SEO through semantic web and structured data schemas
• How to enhance international SEO through the “hreflang” and “meta” tags
• How to enhance international SEO through migrations and redirections
• How to enhance international SEO: some “dos & don’ts”
•  The SEO beyond Google: Baidu, Yandex, Naver, Bing/Yahoo!